Wednesday, 9 March 2011

Premium Chocolate Brands

Guylian


Lindt


Thorntons
Compared to these chocolate brands Green & Blacks has a simpler more elegant style of  packaging. With a lot of this packaging the main focus is on gold foil blocked type with a limited colour palette. As the main problem that we identified in the brief being that Green & Blacks want to create buzz for the brand and the products that they sell. I think that we will just need to tweak the branding slightly, just giving it a face lift.

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